SCP Auctions, Inc.
Timed Auction

SCP Auctions November 2010 Internet Auction

Wed, Oct 27, 2010 08:00PM EDT - Sun, Nov 14, 2010 12:00PM EST
Lot 7

EXTREMELY RARE 1928 HARRY HEILMANN LUCKY STRIKE CIGARETTES LARGE ADVERTISING BANNER

Sold for
$18,368.40
Sold Price includes BP

Bid Increments

Price Bid Increment
$0 $10
$200 $25
$500 $50
$1,000 $100
$3,000 $250
$5,000 $500
$10,000 $1,000
$30,000 $2,500
$50,000 $5,000
$100,000 $10,000
$300,000 $25,000
$500,000 $50,000
Among the great rarities in the category of pre-war sports advertising is the sparsely issued set of five 1928 Lucky Strike large-format baseball ad signs. Clearly intended for outdoor display, and therefore susceptible to damage caused by the elements, a mere handful of these displays exist today in any reasonable condition. Measuring over 5 feet wide by nearly 2-1/2 feet tall, the offered example features the great Harry Heilmann, "Detroit Tigers, World's Leading Batter". The piece retains outstanding original color, from the vibrant yellow background to the bright red circular "Lucky Strike" logo, to the rich lithographic tones of Heilmann's likeness. The piece has been mounted on linen and only a moderate degree of professional restoration has been performed to mask areas of surface wear and some small scattered holes. No significant inpainting has been performed to any singular area, rather relatively small enhancements have been made throughout. The moderate degree of restoration and the professional quality of that work affords the piece a fairly natural appearance at the VG-EX to EX level. The piece has been matted and framed to high standards, with full dimensions of 60" x 36".

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